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Benefits of Direct Selling

In the field of the business, advancements and new methods of carrying out the business have emerged. Among these advancements, the method of direct selling has been one of them. The delivery of the products to the consumers by the company without the involvement of the retailers is what the practice if direct selling involves. One of the most considerable businesses in the current days have been the direct selling businesses. With the direct selling business, the companies that carry out these kind of businesses have emerged. The direct selling businesses have been an advantage to the consumers as well as these companies.
Direct selling business is advantageous because it ensures that there is timely delivery of the products to the consumers.

The direct selling companies take their products directly to the consumers without first selling them to the retailers. This makes it possible to deliver the product to the consumers in the expected time period. Since the process of using the retailers is a lengthy one, the consumers may have to wait for a longer time before they can get their products. Direct selling hence saves time and hence their benefit.
Direct selling involves no retailers and therefore the products are delivered to the consumers at the expected prices and therefore one of the merits. It may be expensive to deliver the products to the consumers. The products would be expensive to purchase because the retailers may add the purchasing price of the products. When the products are taken to the consumers directly from the company, then the purchasing price would be reduced. The consumers therefore benefits from this.

Through direct selling, the customers can easily return the product to the company if need be. At times, the product sold to the consumers may be having some factors that would require the consumer returning it to the company. With the use of the retailers, returning these products to the company may be a long process. When the direct selling has been used in the selling of these products, the customers v)can easily access the companies and therefore the process of returning these products to the manufacturing companies for the purpose of exchange. Therefore the exchange process would be easy and faster.

The merit that the practice of direct selling has to the companies involved in the direct selling is that it ensures that the company enjoys maximum profit on the products sold. This is because they make their sales directly to the consumers without the use of the retailers. The companies sells the products at a certain price that prevents them from having the maximum profit on products when they sell these products to the retailers.

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